Info
The focused way to a registered trademark.
TM-Hunting® trademark search provides companies that urgently need registered trademarks with an efficient instrument to identify and purchase of trade marks.
In situations where a trademark application and the waiting for its successful registration would take up too much time, the TM-Hunting® trademark search is probably the most intelligent approach to have a registered trademark at hand in time for the branding of a new product.
By offering this innovative service, Brandway is able to broaden the access to trademarks beyond portfolio based trademark procurement, which by it´s nature only can offer access to a limited number of registered marks (e.g. as with TM-Direct portfolio).
'Hunting' the trademark in a systematic and well-directed way.
The special merit of TM-Hunting® is its systematic and well-directed procedure for searching registered marks.
The following characteristics are typical of a TM-Hunting® trademark search:
- The search is not limited to single companies (trademark owners) that presumably have a substantial trademark portfolio. It rather covers the totality of trademarks registered in the relevant trademark registers. It is thus possible to select from several 10,000 or - depending on the class of goods - even more than 100,000 registered trademarks, that might be suitable for the product.
- In addition to searching in the trademark registers we contact bewteen 100 to 1,000 potential trademark owners - depending on the type and area of business - who might possess suitable marks.
- The offered trademarks usually do not come from the mark surplus of other companies. Most of these trademarks have generally not yet been offered to other companies.
- The search for suitable trademarks is carried out with a variety of tools including internal and external data bases and software applications especially developed for TM-Hunting® trademark searches.
- Trademarks can be searched in view of certain characteristics (e.g. length, first letter, syllables).
- In contrast to personal inquiries targeting competitors the TM-Hunting® trademark search ensures that the inquiring company maintains its anonymity until definite sales negotiations are initiated. It is only then that the prospective buyer reveals his identity.
The TM-Hunting® product categories.
In principle, the TM-Hunting® trademark search is not limited to a particular product category. It is, however, particularly suitable for trademark procurement in the following areas:
- Accessories
- Automotive
- Beverages
- Body Care
- Clothing
- Cosmetics
- Detergents
- Electronics
- Food
- Pharmaceuticals
Cost and timing.
The fee for a TM-Hunting® trademark search depends on its scope and degree of difficulty. The respective trademark register, the trademark owner´s country of origin and the kind of mark to be searched are of particular importance in this context.
The purchase price for the mark is not included in the TM-Hunting® fee. Prices for a mark naturally vary according to the quality of the trademark.
Experience shows that a TM-Hunting® project is usually completed within about 6 to 12 working weeks. The first marks are usually presented during the fourth project week.
